Monthly Archives: June 2012

In a recent Forbes Insight study, 59% of C-level decision makers said they preferred video over reading text because it helped them make a deeper connection with the company and helped them to better understand the products or services they were selling and the value proposition.

Many business owners think videos are only for corporations with big marketing budgets.  After all, why would a small or medium-sized business need videos?  Turns out, they can use them for many things, such as solving problems.